This unique, deep-eyed phlox stands out from the crowd and carries a fragrance sure to attract butterflies. Purple Beauty's showy display of starry, mauve-lilac phlox flowers is one of the longest-lasting in the carpet phlox world. This phlox features a medium-to-fast growth habit and plenty of density, so you won't see a bare patch in the garden. Clipping the plants immediately after blooming will encourage lush, dense growth. Once established, Purple Beauty is drought-tolerant and can even handle a bit of frost. A wonder in a sunny rock garden, for edging, and in mixed containers, Purple Beauty will add both thrill and spill to your 'thrillers and spillers' container. Phlox subulata 'Purple Beauty'